Nami vs. RevenueCat

Same subscription stack. Different layers.

Nami and RevenueCat are often evaluated together because both touch subscription apps, but they sit at different layers of the stack. RevenueCat is subscription management and in-app purchase infrastructure: receipts, entitlements, and subscription state. Nami is the experience layer subscribers actually see and interact with across CTV, web, and mobile. This page lays out the differences so you can decide what your team needs.

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At a glance

Two platforms, two layers of the subscription stack.

RevenueCat is subscription management and in-app purchase infrastructure: SDKs that wrap the App Store, Google Play, and other store APIs to handle receipt validation, entitlement management, subscription state sync across devices, plus a paywall product and experimentation tools on top. Nami is a subscription orchestration platform — the experience layer that designs, tests, and optimizes the complete subscriber journey from landing page to first payment and beyond, across every platform, from a single system, without code. Many teams run both.

	Nami	RevenueCat
Category	Subscription orchestration platform — the experience layer	Subscription management and in-app purchase infrastructure
Primary scope	Landing pages, onboarding flows, paywalls, upgrade screens, campaigns, experiments, and subscription-aware analytics	In-app purchase SDKs, receipt validation, entitlement management, subscription state sync, and paywalls
Cross-platform breadth	iOS, Android, Apple TV, Roku, Fire TV, LG, Samsung, Vizio, Xbox, Google TV, Chrome, Safari, and Edge	iOS, Android, and web for paywalls; Roku and Smart TV transactions via SDK
Experimentation	A/B and multivariate testing across pages, flows, pricing, and messaging, with configurable traffic allocation and subscription-aware results	A/B and multivariate testing on paywall design and pricing variants on Pro and Enterprise plans
Service model	Enterprise sales-led with Professional Services partnership for onboarding, template configuration, and ongoing optimization	Self-serve with paid support tiers; Enterprise plan available for high-volume apps
Pricing model	Custom-quoted based on subscriber volume, platform coverage, and service tier	Free up to $2,500 in monthly tracked revenue, then 1% of revenue above; Enterprise plan with custom terms
Best fit	Multi-platform subscription businesses orchestrating the full subscriber journey across CTV, web, and mobile	Mobile-first apps consolidating in-app purchase infrastructure

Source for RevenueCat details: revenuecat.com (April 2026). Pricing and feature availability are subject to change. Confirm with each vendor before purchase.

When each tool fits best

Different jobs, both valid.

RevenueCat is a strong choice when the first job is to consolidate subscription infrastructure across mobile platforms. The SDK abstracts the App Store and Google Play APIs, handles receipts and entitlement state, and keeps subscription status in sync across devices. The dashboard centralizes the operational picture; the pricing model scales from indie developer to enterprise. For a mobile app whose primary need is reliable subscription plumbing under the hood, RevenueCat does that job well, and many subscription teams begin there.

The decision becomes more nuanced once the conversation moves above the infrastructure layer. The experience layer is everything subscribers actually see and interact with: the landing pages that introduce a subscription, the onboarding flows that activate it, the paywalls that convert it, the upgrade screens that expand it, the win-back campaigns that recover it. RevenueCat's paywall product covers iOS, Android, and web, and its experimentation focuses on paywall design and pricing variants. Once the team needs to compose pages and flows across CTV alongside mobile and web, run experiments beyond the paywall, or give product and marketing direct ownership of the journey, the evaluation question changes.

That's the question Nami is built for. Where RevenueCat manages the subscription state underneath, Nami composes the subscriber experience on top.

Where Nami is the better fit

Five places the experience layer pulls ahead.

The full subscriber journey, not just the paywall

Subscription orchestration is the practice of designing, testing, and optimizing the complete subscriber journey — from first impression to first payment and beyond — across every platform, from a single system, without code. Nami's scope spans landing pages, onboarding experiences, paywalls, upgrade screens, and win-back flows. RevenueCat's product surface centers on the subscription infrastructure beneath the paywall, with a paywall product layered on top. Both layers matter; teams orchestrating the experience around the transaction need a system designed for it.

Cross-platform breadth that includes CTV

Connected TV is where Nami's coverage diverges most clearly. Nami orchestrates pages and flows across Apple TV, Roku, Fire TV, LG, Samsung, Vizio, Xbox, and Google TV from the same dashboard used for iOS, Android, and the web. RevenueCat's paywall product is built for iOS, Android, and web; its Roku and Smart TV support sits at the in-app purchase layer through the SDK rather than as a paywall-building product. Streaming and OTT teams operating on CTV, or planning to, get unified experience-layer tooling rather than two systems for the same job.

Experimentation across the journey, not only the paywall

Both platforms run A/B tests. The difference is what gets tested. RevenueCat Experiments focus on paywall design and pricing variants. Nami's experimentation engine runs on every step of the journey: the landing page that brought a subscriber in, the onboarding sequence that primed them, the offer they were routed to, the upgrade prompt they saw later. Configurable traffic allocation and subscription-aware results read each step honestly. Teams that want to learn beyond the paywall need experiments that reach beyond it.

Subscription-aware analytics tied to journey decisions

Nami Insights is contextual analytics that connects creative and journey decisions to subscriber outcomes like conversion rate, trial starts, and revenue, segmented by platform, campaign, placement, and product. It does not replace general product analytics tools; it complements them. Most Nami customers keep Amplitude, mParticle, or Segment for product-wide analytics and use Nami Insights to answer the specific question of what's working in the subscriber funnel.

Enterprise service model with Professional Services

Nami operates as an enterprise platform with a white-glove Professional Services team that guides onboarding, configures templates, sets up the first experiments, and stays engaged as a strategic partner. The team helps customers plan not just what to build today but where to take the experience layer next. RevenueCat's model is primarily self-serve with paid support tiers and a separate Enterprise plan. Teams looking for a hands-on partner rather than a tool-and-docs model are choosing different service philosophies.

Migration note

For most teams, this isn't a migration. RevenueCat (or another subscription management platform) can stay in place. Nami integrates with existing subscription infrastructure through SDKs, webhooks, and event flow, which means adding the experience layer doesn't require unwinding the IAP stack underneath. Most enterprise rollouts reach productive use in weeks, supported by Nami's Professional Services team.

Comparison FAQ

What teams ask before a Nami vs. RevenueCat decision.

Can we use Nami and RevenueCat together?

Yes. Nami is the experience layer subscribers see; RevenueCat is the subscription infrastructure underneath, handling receipts, entitlements, and subscription state. Many Nami customers running RevenueCat continue running it. Nami sits on top of the existing infrastructure rather than replacing it, so you get full-funnel journey composition, cross-platform pages, and subscription-aware analytics over the IAP plumbing you already have in place.

How does Nami's CTV support differ from RevenueCat's?

Nami orchestrates pages, flows, and experiments across Apple TV, Roku, Fire TV, LG, Samsung, Vizio, Xbox, and Google TV from the same dashboard used for iOS, Android, and the web. RevenueCat's paywall product is designed for iOS, Android, and web; its Roku and Smart TV support sits at the in-app purchase layer through the SDK, not as a paywall-building product. Teams operating on CTV, or expanding there, get a single experience-layer platform across every screen subscribers use.

We use RevenueCat Experiments. What does Nami add?

RevenueCat Experiments focus on paywall design and pricing variants. Nami's experimentation engine runs across the full subscriber journey: landing pages, onboarding flows, upgrade screens, and offer logic. Configurable traffic allocation across variants and subscription-aware results show the true conversion impact at every step. Pricing is one variable Nami tests; the page a subscriber sees, the flow that routed them there, and the offer they receive are all variables too.

Does Nami replace our subscription analytics?

No. Nami Insights is contextual analytics built around the experience layer: conversion rate, trial starts, and revenue, segmented by platform, campaign, and product SKU. It complements general product analytics tools (Amplitude, mParticle, Segment) rather than replacing them. Nami integrates with each.

Proof at scale

Millions in revenue uplift across our customer base. SOC 2, GDPR, and CCPA compliant. 99.999% uptime.

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