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The Nami field guide

Subscription growth insights

Strategies for full-funnel subscription growth across acquisition, onboarding, paywalls, and retention.

All 175 Strategy 51 Product 0 Guides 46 Updates 31 Developer 47

Latest articles — page 13

Showing 145–156 of 174
5 min read

App Economy Earnings Season: What to Watch

It’s earnings season on Wall Street and for companies in the App Economy. It's a tale of two monetization strategies plus pressure for further change.

subscription-economy Read
5 min read

Play Store Commission Slashed for Subscriptions Apps

Google slashes Play Store commission on app subscriptions after pressure builds from both app publishers and regulators. Will the Apple App Store follow?

app-store-policy Read
5 min read

Use Apple iOS Offer Codes to Acquire, Retain & Winback

Use Apple iOS Offer Codes to acquire new subscribers, retain existing subscribers or winback former subscribers.

pricing-and-offers Read
5 min read

In-App Purchases at Google I/O 2021

Google Play Billing Library v4, comparative metrics, progressive web app support, and more. Everything you need to know about IAPs from Google I/O.

mobile-subscriptions Read
5 min read

Join Nami Virtually at MobileOptimized 2020

With the release of Xcode 12 and iOS 14, Apple has made the range of improvements to StoreKit testing. Join iOS Architect Kendall Gelner virtually at MobileOptimized 2020 to learn more.

mobile-subscriptions Read
5 min read

Join Nami Virtually at iOSDevCamp DC

Join Nami iOS Architect Kendall Gelner as he talks about the practical use of the new features added to Xcode 12 and iOS 14 that provide a very different StoreKit purchase testing flow than used to be possible.

mobile-subscriptions Read
5 min read

One Billion: Nami ML Achieves Major Milestone

Nami ML announced a major milestone with the collection of more than a billion ML training data points for its on-device revenue optimization algorithms.

company-news Read
5 min read

Join Nami Virtually at 360iDev 2020

Join the Nami team at one of the premier indie iOS developer conferences. Learn about how the Nami platform can help you get the most out of Apple App Store subscriptions.

company-news Read
5 min read

Nami at WWDC20

Nami will be virtually attending WWDC20. Check out our events, including a vintage swag content, StoreKit labs, and more.

company-news Read
5 min read

Why We Decided to Create Nami

We're on a mission to “give back” to the app maker community. Despite there being millions of unique titles on the App Store, fewer than 3000 apps were making more than a million dollars a year. That means that the vast majority of indie developers are struggling to break through.

company-news Read
5 min read

What Every App Developer Should Know About App Store Optimization

App Store Optimization (ASO) is a key strategy app developers should embrace and master to help increase discoverability of their app to drive more organic installs.

growth-tactics Read
5 min read

When Marketing Subscriptions & IAPs, Speed is King

App subscriptions are ready for marketing agility. App publishers need to transition their subscription and in-app purchase paywalls to CMS-based solutions for more marketing agility to experience and grow.

paywalls Read

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