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The Nami field guide

Subscription growth insights

Strategies for full-funnel subscription growth across acquisition, onboarding, paywalls, and retention.

All 175 Strategy 51 Product 0 Guides 46 Updates 31 Developer 47

Latest articles — page 2

Showing 13–24 of 174
5 min read

The Growth Mindset of High-Performing Revenue Teams

Learn how top-performing revenue teams align around growth, iterate fast, and hit aggressive targets. It starts with mindset — and the right operating model.

experimentation Read
5 min read

Why Most Subscription Funnels Leak — And How to Fix Yours Fast

Struggling with low conversion rates? Discover why most subscription funnels leak — and how enterprise teams can fix friction, boost signups, and drive revenue growth.

conversion-optimization Read
5 min read

Preparing Mobile Apps for the European Accessibility Act: What You Need to Know

Learn how to get your mobile app ready for the European Accessibility Act (EAA) by 2025. Ensure your mobie app user experience meet accessibility standards

accessibility Read
5 min read

FTC’s New Click-to-Cancel Rule: What It Means for Consumers and Businesses

The FTC’s new Click-to-Cancel rule makes canceling subscriptions as easy as signing up. Learn how this regulation impacts consumers and businesses, key provisions, and enforcement details.

app-store-policy Read
5 min read

How Personalizing Your Paywall Can Increase Conversions by 17%

Boost your app's paywall conversion rates by up to 17% with a simple personalization trick—using your users' first names. Learn why it works and how to implement it easily.

paywalls Read
5 min read

OTT Advertising Guide: Navigating Over-the-Top Ads

This guide covers the essentials of OTT advertising, including targeting, campaign strategies, and best practices for maximizing ad revenue.

ctv-and-streaming Read
5 min read

What is AVOD (Advertising-Based Video on Demand)? Everything You Need to Know

Learn about AVOD (Advertising-Based Video on Demand), its benefits, and how to use it to generate revenue from video content through ads.

ctv-and-streaming Read
5 min read

Creating a Winning CTV Strategy: Monetizing Your Content

Learn how to create a winning CTV strategy that maximizes content monetization and engages viewers effectively to boost revenue.

ctv-and-streaming Read
5 min read

OTT vs. CTV Advertising: What's the Difference & Examples

Understand the key differences between OTT and CTV advertising with examples. Learn which platform is best suited for your marketing goals.

ctv-and-streaming Read
5 min read

Subscription-Based Apps: Building a Successful Strategy for the Future

Master the art of building a successful subscription-based app strategy that can adapt to future trends and increase long-term customer retention.

mobile-subscriptions Read
5 min read

SVOD Advertising: Maximizing Revenue in Subscription Video on Demand

Learn how to effectively use advertising within your SVOD service to maximize revenue. Discover proven strategies to increase profitability through ads.

ctv-and-streaming Read
5 min read

How to Test In-App Purchases on Android: A Step-by-Step Guide

Master the process of testing in-app purchases on Android using Google Play’s sandbox environment and other essential tools for app developers.

mobile-subscriptions Read

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